Cybersecurity is not a topic that most small businesses are concerned about when it comes to digital marketing. But here is why you should care and how it can impact you business. Since we deal with a lot of our customers websites and occasionally their sales and marketing data and customer inquiries, we see this topic as very relevant and should be top of mind for all businesses. Having a secure web host is just one of the many things you should be evaluating as a business.
Spectrum News Charlotte recently featured Sterling Technology CEO, Tom Blanchard as a situation matter expert on Cybersecurity and spike in recent inquiries due to the recent Mecklenburg county hack and data ransom situation. “Some of our clients in the past could have gotten away with free anti-virus software,” Blanchard said. “But the risk is getting too high so they need paid enterprise-level software." As a business we are noticing more and more that even small business websites are becoming more prone to hacks and its important to have a strong local IT partner who uniquely understands how to mitigate your risks, prevent downtime for your business, loss of money, and in the case of Mecklenburg county, risk having your data at ransom. The easiest way to sum this up: "if you aren't actively trying to protect your data, just know someone else is always trying to hack it." AuthorSam Casey is the Managing Partner at Banyan Creative, a digital marketing agency based in Matthews, NC.
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AuthorSam Casey is the Chief Creative Officer and Managing Partner at Banyan Creative. ![]() ArchivesMarch 2019 Categories![]() |